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Muhammed Risal Portfolio
Open to projects
Hey everybody!
Illustration of Muhammed Risal waving hello
hey there, I'm

Muhammed Risal

Digital Marketer & Graphic Designer

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How I got here

I finished school in Humanities, then fell for digital marketing. I learned SEO, ads and Photoshop, and I've been helping brands get seen ever since.

these notes move ;)
Best Designer, Adsin Awards. Won it while finishing two advanced certificates.Adsin · 2025
Mentoring 25+ students in Meta Ads, Google Ads and SEO.Apels Academy · Now
I've worked with
ApSaWf
3 roles since 2025
The journey

Student by school, marketer by obsession.

Five stops between 2023 and now. Scroll to walk the path.

Services

What I can do for your brand.

Five services, one card at a time.

01
SEO

Rank on Google

SEOsearch optimization
02
SEM

Paid search ads

SEMGoogle Ads
03
SMM

Social growth

SMMReels, posts, Meta Ads
04
WP

Business websites

WPWordPress creation
05
Gd

Posters and brand

Designgraphic designing
My services
Ads & results

Ads I run, results I track.

Real Meta Ads Manager screenshots from the campaigns I run. Tap any screen to open it.

Reach
1.35M

people reached in the ad account overview.

Impressions
2.71M

total impressions across the campaigns.

CPM
₹14.14

average cost per 1,000 impressions.

Ad spend
₹38.3K

total amount spent, Nov 2025 to Oct 2026.

Awareness campaigns

650K+ accounts reached

Two awareness campaigns reached 221.4K and 429.4K accounts, at ₹3.20 and ₹3.35 per 1,000 accounts reached.

Engagement campaign

108 conversations started

One engagement campaign started 108 messaging conversations at ₹15.34 per result.

Account overview

1.35M reach, 2.7M impressions

Overall performance in the ad account, from Nov 2025 to Oct 2026, with ₹38.3K spent in total.

Social media

Pages I manage.

Three Instagram pages I run for real businesses. Tap a profile to see it full size.

Pages
3

Instagram pages managed.

Followers
8.7K

combined across the three pages.

Posts
545

total posts on the three pages.

Education

APELS | A Branding Campus

1,581 followers115 posts

Course posters, Reels and campus updates for a branding academy.

@apelsacademy ↗
Hardware store

Samas Electricals & Plumbing

4,618 followers239 posts

Product posters, festival posts and Reels for an electrical, plumbing and sanitaryware store.

@samas_electricals ↗
Event planner

Hyrose Catering & Events

2,477 followers191 posts

Event Reels, wedding highlights and client reviews for a catering and event company.

@hy_rose_event1985 ↗

Brands & websites

I build WordPress websites and brand content that people remember, from the first sketch to launch day.

Clients

Companies I work with.

Twelve brands I'm proud to work with, from education and food to sports and tech.

Apels Academy logo
Apels Academy
Samas Home Concepts logo
Samas Home Concepts
Tokyo Sports logo
Tokyo Sports
Edupole logo
Edupole
Thajwa Dates and Nuts logo
Thajwa Dates & Nuts
Edura Academy logo
Edura Academy
Hi-Kool Auto Accessories logo
Hi-Kool Auto Accessories
Kash Filfil Spices logo
Kash Filfil Spices
Codex logo
Codex
Motion Drift logo
Motion Drift
Wafae Digital Academy logo
Wafae Digital Academy
The Village Knife logo
The Village Knife
Posters & content

I design in two languages.

Malayalam and English posters, Reels and carousels for academies, retail and campaigns. I plan the message, write it and design it.

StrategistSEO, SEM and campaign plans
DesignerPosters, ads, brand visuals
WriterMalayalam and English copy
BuilderWordPress websites
Mentor25+ students at Apels
MarketerMeta Ads and Google Ads
25+students mentored
3live WordPress sites
10poster designs

Posters
I design.

Scroll sideways through ten. Tap one to see it large.

My stack

Everything I know, unwrapped.

Twenty-eight tools I use daily, from the first keyword and the first prompt to the final report.

Google Ads
Meta Ads Manager
Business Suite
Analytics 4
Tag Manager
Search Console
Trends
Semrush
Ahrefs
HubSpot
WordPress
Elementor
Mailchimp
Photoshop
Illustrator
Canva
Magic Studio
Firefly
Leonardo AI
CapCut
Claude
ChatGPT
Gemini
DeepSeek
Perplexity
Copilot
NotebookLM
Grammarly
How I work

I start with the audience, then build the campaign.

The way I run most campaigns, step by step.

SEO result

Search it. See it.

I optimise the Apels Academy website for the keyword people actually search. Here is how it shows up on Google today.

best digital marketing institute in tirur
Keyword: best digital marketing institute in TirurTarget search
apelsacademy.com ranks on Google for itApels Academy website
On-page SEO, content and WordPress, all handled by meMy work
Visit the page ↗
Highlights & certificates

Wins, proof and numbers.

Awards, certifications and the results I'm proudest of, in one place.

Award

Best Designer

Won at Adsin Awards while finishing the Diploma in Digital Marketing and Graphic Designing.

Mentoring
25+

students mentored at Apels Academy in Meta Ads, Google Ads, SEO and AI tools.

Certificates
8

from Google, HubSpot, Semrush, Adsin and Wafae Group.

Websites
3

live WordPress websites for retail, education and ERP services.

Apels Academy websiteSamas Home Concepts websiteCodex Odoo website
Posters
10

poster designs in Malayalam and English for academies, retail and campaigns.

Samas grand opening posterApels digital marketing posterMotion Drift festival teaser poster
Certificates

Eight certificates, on repeat.

They glide by on their own. Tap the one in the middle to open it.

Teacher by day, designer by habit.

Tirur, Kerala. When I'm not in Ads Manager, I'm usually behind a camera or in Photoshop. Drag things around.

Muhammed Risal sitting on a cream sofa in a black shirt and jeans, smilingme, between campaigns
OFF THE CLOCK

Hi, I'm Risal. The relaxed version.

Things I keep doing
  • Writing in Malayalam and English
  • Planning Reels and carousels
  • Teaching Meta Ads to a full room
  • Pushing pixels in Photoshop

Based in Tirur, Malappuram.

Muhammed Risal in a dark striped shirt holding a camera, smilingcontent day
Muhammed Risal in a floral shirt holding a camera beside an Apels Academy bannerat Apels Academy
Muhammed Risal in a white shirt working on a laptopthe happy hustle
Muhammed Risal receiving the Best Designer certificate at the Adsin Ethnic Day eventBest Designer, Adsin
Everyone at the tableEveryone at the table
Presenting a brand to the roomPresenting a brand to the room
Learn today, lead tomorrowLearn today, lead tomorrow
Ads Manager after hoursAds Manager after hours
My portfolio on the big screenMy portfolio on the big screen
Where the work gets builtWhere the work gets built

leave a note.

Say hi, share feedback, or tell me what you're building. It goes up on the wall.

Let's make something nobody scrolls past.

Open to marketing and design projects with brands, startups and institutes. Message me and I'll get back to you.

© 2026 Muhammed RisalDigital Marketer & Graphic Designer · Tirur, Kerala